People have similar needs at each life stage. So as we identify employees’ needs and desires we should pay more attention to life stage than ‘generation’. This applies to their day-to-day work, career aspirations, health, finances and learning. Young employees may want flexibility (as did their predecessors at that age). Working parents need a different kind. Women approaching the menopause may need different flexibility again to meet their energy needs – a topic rarely acknowledged.
But beyond all differences, people at work share fundamental needs in order to perform.